The Swedish Architecture Museum in collaboration with the event organizers Helena Mattson and Sven-Olov Wallenstein commissioned us to design a poster and website to accompany a conference entitled “Architecture, Consumption, and the Welfare State: Perspectives on Swedish Modernism.” The front of the poster announced the event while the back contained information about the program.

Our inspiration came from the Box House, an iconic piece of Swedish modernist architecture. The justified text layout is based on modernist typography, with the addition of the color gold to add a contemporary twist. The poster was sent to selected architects, city planners, students and professors around the world.