Propeller » Design Strategy http://www.propeller.se Propeller Design AB Mon, 23 Jan 2012 10:29:14 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Research and design strategy http://www.propeller.se/research-and-design-strategy/ http://www.propeller.se/research-and-design-strategy/#comments Tue, 18 Dec 2007 12:09:49 +0000 admin http://propeller.se.test.levonline.com/?p=1501 Uponor is a provider of plumbing and indoor climate solutions. Propeller worked together with Uponor developing a design strategy for their PEX-a plumbing and climate systems.

We did extensive research at construction sites, distributors and retail sales points across Europe and North America to form the basis of a product design strategy, and then applied this strategy to hand-tools, packaging and retail materials.

]]> Uponor is a provider of plumbing and indoor climate solutions. Propeller worked together with Uponor developing a design strategy for their PEX-a plumbing and climate systems.

We did extensive research at construction sites, distributors and retail sales points across Europe and North America to form the basis of a product design strategy, and then applied this strategy to hand-tools, packaging and retail materials.

]]> http://www.propeller.se/research-and-design-strategy/feed/ 0 Key lock systems http://www.propeller.se/yale-key-lock-systems/ http://www.propeller.se/yale-key-lock-systems/#comments Sat, 16 Aug 2003 06:31:26 +0000 admin http://www.propellerblog.se/wp_test/?p=385 We worked with this international lock company to develop a cohesive design language for their extensive series of products and technologies. The aim was to find a solution that communicates their brand, resists short-lived trends, and appeals to a wide range of target groups.

The result pays homage to Yale’s three most common shapes of key bows (the portion of the key that you hold when turning it). It’s also flexible; it was created with new products and lock  suit different target groups, while still projecting a strong, easily recognized image. So whether it’s used with traditional locks or biometrics, Yale now has a clear design program that references the brand history without losing sight of the future.

]]> We worked with this international lock company to develop a cohesive design language for their extensive series of products and technologies. The aim was to find a solution that communicates their brand, resists short-lived trends, and appeals to a wide range of target groups.

The result pays homage to Yale’s three most common shapes of key bows (the portion of the key that you hold when turning it). It’s also flexible; it was created with new products and lock  suit different target groups, while still projecting a strong, easily recognized image. So whether it’s used with traditional locks or biometrics, Yale now has a clear design program that references the brand history without losing sight of the future.

]]> http://www.propeller.se/yale-key-lock-systems/feed/ 0