Yale Key Lock System

- 2003 -

We worked with this international lock company to develop a cohesive design language for their extensive series of products and technologies. The aim was to find a solution that communicates their brand, resists short-lived trends, and appeals to a wide range of target groups.

The result pays homage to Yale’s three most common shapes of key bows (the portion of the key that you hold when turning it). It’s also flexible; it was created with new products and lock  suit different target groups, while still projecting a strong, easily recognised image. So whether it’s used with traditional locks or biometrics, Yale now has a clear design program that references the brand history without losing sight of the future.