Pharem pCure

- 2017 -

pCure is the first toilet rim block that removes harmful pharmaceuticals from our toilets by using an advanced enzymatic technology. Propeller helped the company Pharem with product design as well as packaging and graphic profile. We designed two different toilet rim blocks, one aimed for the consumer market and one for the healthcare sector.

Pharem develops new and innovative products for removal of pharmaceutical residues and other organic pollutants. The company goal is to minimize the negative effects that organic pollutants have on water environments and habitats connected to it.